Brand Assets
Logos, colors, photography, and guidelines for press, partners, and media.
Every Photo, Organized
Browse the full Rooftop Social photo library by category. Each gallery has a one-click ZIP download with every shot inside.
Sandwiches & Paninis · 12 photos
The Social Club, BLT, Reuben, Chopped Italian, Meatball, and the rest of the lineup.
+ 4 more in the ZIP
Shareables & Appetizers · 10 photos
Signature Corn Dip, Poke Dip, Vodka Meatballs, Burrata, Pretzels & Queso, bar plates.
+ 2 more in the ZIP
Cocktails & Drinks · 4 photos
WWBG Margarita, Bloody Mary, wine, and patio pours.
Venue & Rooftop · 9 photos
The patio, the views, the dog-friendly deck. Downtown Canon City rooftop.
+ 1 more in the ZIP
Events & Catering · 6 photos
Private buyouts, rehearsal dinners, off-site catering spreads, cocktail receptions.
Pro Shoot Series · 13 photos
DSC series - full-resolution editorial shots from the seasonal pro photo shoot.
+ 5 more in the ZIP
Need a single photo not shown above? Click any thumbnail to download the full-resolution file directly.
Logo System
Our logo system includes multiple layouts for different contexts. Each variant is available as SVG (vector) and PNG (raster) in multiple colors.
Flagship Badge
Our primary brand mark: CAÑON CITY arc, crossed fork + spoon icon, WHITEWATER + ROOFTOP SOCIAL, "EAT · DRINK · BE SOCIAL" tagline. Use for social avatars, menu covers, stickers, and merchandise.
Horizontal Wordmark
Clean horizontal layout - WHITEWATER above ROOFTOP SOCIAL, no badge frame. Ideal for headers, footers, letterhead, and business cards.
Monochrome Wordmark
Single-color wordmarks on transparent backgrounds. Use when you need to place the logo on photos, colored panels, or custom backgrounds.
Clear Space Requirements
Maintain minimum clear space around the logo equal to the height of the "R" in Rooftop. This ensures legibility and impact.
Brand Colors
Our palette reflects warmth and sophistication. Click any swatch to copy its hex value.
Brand Dark
#3d4f5frgb(61, 79, 95)Primary logo color, headers
Brand Gold
#D4A853rgb(212, 168, 83)Primary accent, buttons, highlights
Charcoal
#1A1A1Argb(26, 26, 26)Dark backgrounds, body text
White
#FFFFFFrgb(255, 255, 255)Light backgrounds, reversed text
Warm Gray
#F5F5F5rgb(245, 245, 245)Secondary backgrounds, cards
Print & Marketing
Print menus, letterhead headers, stamps, watermarks, and merch-ready assets for physical materials.
Print Menus
Current 2026 season print menus: ready for download or professional printing.
Watermarks
Semi-transparent overlays for photos, documents, and presentations.
Merch-Ready Assets
All logo SVGs above are on transparent backgrounds - ready for screen printing, embroidery, and merchandise production. Use the Mono Black or Mono White variants for single-color print jobs, or the Gold variant for foil / metallic finishes.
Photography
High-quality venue, food, and drink photography. All images optimized for web and print.
Rooftop patio main view
Rooftop patio seating
About our venue
Rooftop event space
Private event setup
Cocktail event
Drinks on patio
Dog-friendly patio
Usage Guidelines
Follow these guidelines when using our brand assets to maintain consistency and integrity.
Do
- Use official logo files provided without modification
- Maintain minimum 20px clear space around the logo
- Use on solid backgrounds (light or dark)
- Keep logo proportions intact when resizing
- Credit "Whitewater Rooftop Social" when using photos
Don't
- Alter logo colors, proportions, or orientation
- Add drop shadows, glows, or other effects
- Place on busy or patterned backgrounds
- Stretch, compress, or rotate the logo
- Use low-resolution versions at large sizes
Business Details
Legal Name: Whitewater Rooftop Social
Address: 302 Royal Gorge Blvd, Canon City, CO 81212
Phone: (719) 451-7241
Email: info@wwrooftopsocial.com
Website: wwrooftopsocial.com
Hours of Operation
Sunday - Thursday: 11am - 9pm
Friday - Saturday: 11am - 10pm
Closed Tuesdays and Wednesdays from September 1
Press & Media
For press inquiries, high-resolution images, or additional brand assets, please reach out.
© 2026 Whitewater Rooftop Social. All rights reserved.
All brand assets are property of Whitewater Rooftop Social and may only be used with permission.
Marketing & Tracking Links
Use these trackable URLs in your marketing campaigns instead of the homepage. Each link shows a personalized landing page and tracks where visitors come from.
How to use these links
Copy a link and use it anywhere you promote Whitewater Rooftop Social. Each URL shows a custom landing page branded for that platform with personalized messaging, and all visits are automatically tracked in analytics.
AI & Search
13Social Media
10Tourism & Events
5TV Display Links
QR code landing pages for in-restaurant TV slides. Each link is tracked via Vercel Analytics, Google Analytics 4, and our backend API.
How TV QR slides work
Each TV slide has a QR code that links to a premium branded landing page. When a customer scans, the page loads with animated content matching the dark + gold TV aesthetic, and the scan is tracked across all three analytics pipelines.
Download App
Slide 08App Store download with feature highlights
https://wwrooftopsocial.com/tv/appCatering
Slide 29On-site, off-site, and private events
https://wwrooftopsocial.com/tv/catering
Social & Favicon
Profile icons for social media platforms and favicon variants for web and app use.
Profile Pictures · 1024×1024
Square, pre-padded with safe zone, no cropping needed. Drop straight into Apple Maps, Instagram, Facebook, X, LinkedIn, TikTok, YouTube, Google Business, Yelp.
PNG = transparent or solid bg, supports transparency. JPG = solid bg only, smaller file size, required by some uploaders.
Full Color
Multi-tone brand mark. Hero & merch.
Transparent
For layering. Apple Maps, Stripe.
Brand Dark
Primary. IG, FB, X, TikTok, LI, YT.
White
Yelp, directories, light themes.
Brand Gold
Premium card surfaces, hero.
Need bigger or smaller? Each variant is also rendered at 2048×2048 (retina) and 512×512 (compat) - same path, swap the dimensions.
Cover Photos · Per-Platform Sized
Blurred hero shot + brand wordmark + tagline. Built at the exact dimensions each platform requires - no resize, no crop guessing.
Apple Maps
1600x1040
Place card cover photo.
Download JPGFacebook Page
1640x624
Page cover (retina).
Download JPGX / Twitter
1500x500
Profile header.
Download JPGLinkedIn
1584x396
Company page banner.
Download JPGYouTube
2048x1152
Channel banner (TV-safe area centered).
Download JPGInstagram Feed (4:5)
1350x1080
Landscape post / story banner crop.
Download JPG